World Liberty Financial (WLF), a new cryptocurrency project supported by the Trump family, has officially launched its Know Your Customer (KYC) verification process on its website. However, the site experienced periodic downtime on Monday due to maintenance.
According to the WLF homepage, “Additional information about World Liberty Financial is only intended to be available to persons who have been pre-qualified by completing a KYC process. In the US, this information is only intended for persons verified as accredited investors. This page is not intended to be an offer to sell or solicit tokens in any jurisdiction.”
KYC verification is a legal requirement to prevent activities such as money laundering and fraud. It typically involves verifying the user’s identity by submitting personal documents, like a passport or driver’s license, and proof of address, based on the legal requirements of the jurisdiction.
World Liberty Financial remains relatively under the radar, with limited details available about the project. The first mention of the decentralized finance (DeFi) initiative came in early August when Eric Trump and Donald Trump Jr. teased it, coinciding with former President Donald Trump’s increasing support for cryptocurrency. A launch event was later held on X Spaces on September 16.
During the event, it was revealed that WLF would introduce a non-transferable governance token, WLFI. Participation is limited to accredited investors, with token distribution structured as follows: 63% sold to the public, 17% allocated for user rewards, and 20% reserved for team compensation.